Hair Loss Advice and Hair Loss Information

A new shampoo promises to change the way men view their morning routine. Zenagen claims to be the first shampoo especially formulated to help prevent hair loss.

September 2009

A new shampoo promises to change the way men view their morning routine. Zenagen claims to be the first shampoo especially formulated to help prevent hair loss. When is the last time you saw toothpaste without whitening benefits or ordered a smoothie without an energy boost option?

People love new enhancements to boring products, and one company is changing the way men look at shampoo.

Zenagen Preventative Hair Loss Shampoo bills itself as the premier preventative hair loss shampoo. The company claims to have created an easy to use shampoo that helps prevent the onset of balding, which is estimated to affect over 55 million men in the United States.

Samuel Freeman, Zenagen Marketing Director, states the shampoo was created to provide an easy solution for men concerned with hair loss.

“Why go bald if you don’t have to?”

This is the question Zenagen asks consumers, and they seem to be listening. “Young men today are more health conscious and concerned about going bald. Zenagen has been extremely well received by consumers, whom view the new shampoo like an insurance for their hairline. Typically men prefer to keep their hair rather than try to regrow when it’s already too late,” says Freeman.

“A New Approach to an Old Problem”

Rather than branding the product as the next magical hair growth remedy, the company chose to promote a shampoo that helps protect against hair loss.

Full Hair Loss Shampoo Article

The social misconception that hair loss is only men’s problem and will not occur to young-adult women is dispelled as Michelle Chong, Mediacorp TV artiste and BEIJING 101’s newly appointed female spokesperson, shares her personal experience about her battle with thinning hair.

Cases of hair thinning on the rise among young women

It is with great sympathy to see today’s modern women neglecting their hair issues all because they perceive hair loss as a problem faced only by middle-age men - which is not true. If not treated in time, hair loss can be a major issue that strips women off their permanent beauty.

BEIJING 101 has noted an increase in cases of women reporting hair loss and seeking treatment.

They are usually professional women ranging from their mid-twenties who are high achievers and leading very stressful lives.

Upon further investigation, the hair issues faced by these young professional women arise not only from their stressful lifestyle, but also from hormonal changes; the less than desirable standard of proper haircare and nutrition; putting their hair through exorbitant chemical stress such as excessive hair-colouring, rebonding, and perming; and crash diet, leading to potential hair loss.

BEIJING 101’s newly appointed female spokesperson – Michelle Chong

Michelle Chong denotes the charisma of today’s modern woman: intelligent, stylish, and most importantly, she is concerned with her overall well-being.

As an achiever in her field of work, Michelle also embodies the drive, capability and ambition of women in the 21st century.

At the same time, Michelle shares the common problem faced by modern women today – hair thinning. During the preparations for a variety show, Michelle discovered about her thinning hair problem.

After being diagnosed by a BEIJING 101 hair consultant that her hair was thinning along her parting and crown of her head, Michelle exclaims, “The prospect of permanently losing my hair is a very real one indeed for media personalities who need to stand in front of the camera all the time.”

Full Hair Loss Article